Lesson 1

Apple Search Ads Essentials: How to Start

What is Apple Search Ads? Why should I run it? What are the costs?

In Lesson 1 of our Apple Search Ads tutorial, you’ll find all the answers. Short yet informative, it covers all the basics of running App Store search ads. You will learn just enough to set up your first ad account.

Take the first step to streamlining your mobile app marketing!

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Lesson Contents

What is Apple Search Ads?
Why Use Apple Search Ads?
Apple Search Ads Basic vs. Advanced
Apple Search Ads Use Cases
Apple Search Ads Pricing Model
Apple Search Ads Keywords
Apple Search Ads Account Settings
Data Discrepancies
Apple Search Ads Pros and Cons

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Prove your Apple Search Ads Skills

Take SplitMetrics Professional Exam for Search Ads and get proof of your skills and knowledge to share with your boss, colleagues, and friends. Exam contains 100 multiple choice questions and will take about 120 minutes to complete.

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